Scott Goggles 2001-02
Scott is targeting a younger consumer this year by going after the Generation X market. "We're also expanding our product lines in a higher price point, more innovative and more technical direction," says Grant Guenther, director of marketing for North America's wintersport and motocross divisions. Scott adds two designs to its Ram Air Series: the High Voltage Six ($100) and Fusion Six ($70). Both models use Scott's Ram Air ventilation (which directs airflow top to bottom through the goggle), a spherical dual lens, and contoured face foam. High Voltage Six also provides Accelerated Air Intake lens ventilation and is available in translucent colors. Split Six ($55) joins the A21 Series, which features pipe-inspired designs with motocross frame finishes. Except for the Ram Air system, Split Six has the same technical features and translucent color options as the High Voltage Six.