Recession Proof Ski Stunts
Youth adapting to tighter budgets through innovation.
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Superman on Human-Ride from EKI Wear on Vimeo.
They say necessity is the mother of invention. This winter looks like it might hit families harder than most as the United States hurtles toward the fiscal cliff, which conveniently will hit at about the same time as most people’s ski season. Europe isn’t looking any more promising either. Luckily for us these two fearless innovators show that skis, like all things good and pure, can be shared. There is no such thing as a bad economy, just bad skiers.