SIA: New Gear for 2011 - Ski Mag

SIA: New Gear for 2011

The annual Snowsports Industries America trade show, a gathering of the ski and snowboard industries’ athletes, retailers, media, and manufacturers, is taking place right now in Denver, Colorado. We've been walking the floors to check out all the best gear for winter 2010-11, including a jacket with doughnut graphics and ski socks covered with eggs and bacon.
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SIA: The Coolest Gear for 2011

The annual Snowsports Industries America trade show, a gathering of athletes, retailers, media, and manufacturers, is taking place right now in Denver, Colorado. We've been walking the floors to check out all the best gear for winter 2010-11, including a jacket with doughnut graphics and ski socks covered with eggs and bacon.

10-11 ski opener

Fat Skis: 2010-2011 Preview

Skiing Magazine had a chance to ski a few of next year’s skis at the SIA On Snow Demo Days at Winter Park. Due to the huge amount of skis available and the little time we had, we limited ourselves to fat skis. We tested a handful of new, redesigned and carryover models between 95mm and 115mm underfoot. Although certain skis did better in certain conditions, there really wasn't a bad ski among them.

Even more pros are building out their dream skis, like the 4FRNT YLE, Wiley Miller's baby. It's fully symmetrical and fat, essentially a park for going huge in the backcountry. Which is what Wiley does.

SIA Style

The Snow Sports Industry Association trade show went down recently in Denver. Everyone, from the biggest ski brands, to the guy who makes ski wax from bong resin in his basement is there, showing off what they've got coming up next winter. It's a lot to process, so here are some major trends, themes and styles that we saw on the show floor.

This year's version of the Scarpa T-Race is the burliest telemark boot on the market: four buckles, a stiff Booster Strap-style power strap, and no walk mode. Next year's version? The same stiff four-buckle construction but with a walk mode and a revised, lighterweight power strap—and it's returned to its former cherry red.

Next Year's Gear: A Sneak Peek

We covered the floors at last week's Outdoor Retailer show in Salt Lake City, Utah, to bring you some of the coolest new gear for next year—from goggles with a built-in speedometer to snowboard pants that look like jeans.

La Sportiva's first foray into skis is pretty impressive. We skied their biggest ski, the Hi5, and were impressed by how easily it busted through crud.

Next Year's Skis and Gear: Outdoor Retailer 2011

We've been trolling the floor at this year's Outdoor Retailer trade show, checking out next winter's gear. So far, the story has been about the sidecountry, and ski, boots, packs, and jackets that are designed to be used in the backcountry just as well as the resort. We also saw beefy but lightweight bindings, multiple airbag packs, a bunch of waterproof, breathable fabrics. Here's what you'll be coveting next fall.

John, Chris, and Jeremy in the backcountry sporting their Trew Gear.

Trew Gear (Gallery)

Tripp Frey and twin brothers John and Chris Pew grew up skiing and snowboarding together on garbage-mound mountains just outside of Grand Rapids, Michigan. Though life often took them in separate directions, they’ve recently found each other back in the snow.