SIA: The Coolest Gear for 2011

The annual Snowsports Industries America trade show, a gathering of athletes, retailers, media, and manufacturers, is taking place right now in Denver, Colorado. We've been walking the floors to check out all the best gear for winter 2010-11, including a jacket with doughnut graphics and ski socks covered with eggs and bacon.
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When Marker introduced the Duke, they revolutionized the alpine touring market. We think they'll do it again with this lightweight, 10-DIN AT binding, which is lighter, stiffer and less expensive than comparable models.  And it sits lower on the ski for better energy transfer and performance. [$475; markerusa.com]

SIA: New Gear for 2011

The annual Snowsports Industries America trade show, a gathering of the ski and snowboard industries’ athletes, retailers, media, and manufacturers, is taking place right now in Denver, Colorado. We've been walking the floors to check out all the best gear for winter 2010-11, including a jacket with doughnut graphics and ski socks covered with eggs and bacon.

La Sportiva's first foray into skis is pretty impressive. We skied their biggest ski, the Hi5, and were impressed by how easily it busted through crud.

Next Year's Skis and Gear: Outdoor Retailer 2011

We've been trolling the floor at this year's Outdoor Retailer trade show, checking out next winter's gear. So far, the story has been about the sidecountry, and ski, boots, packs, and jackets that are designed to be used in the backcountry just as well as the resort. We also saw beefy but lightweight bindings, multiple airbag packs, a bunch of waterproof, breathable fabrics. Here's what you'll be coveting next fall.

Smith Goggles and Helmets

SIA 2012 Trends

We're on the floor of the Snowsports tradeshow and we're starting to notice some trends. This is what we think you're going to be seeing a lot of.

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The Hot Chicks of SIA

This year's Snowsports Industries America trade show brings you the best new gear and the hottest chicks in the coldest sport.

Even more pros are building out their dream skis, like the 4FRNT YLE, Wiley Miller's baby. It's fully symmetrical and fat, essentially a park for going huge in the backcountry. Which is what Wiley does.

SIA Style

The Snow Sports Industry Association trade show went down recently in Denver. Everyone, from the biggest ski brands, to the guy who makes ski wax from bong resin in his basement is there, showing off what they've got coming up next winter. It's a lot to process, so here are some major trends, themes and styles that we saw on the show floor.