South Lake Tahoe, CA April 1, 2004 - Sierra-at-Tahoe is proud to host the return ofBoarding for Breast Cancer on April 3, 2004. As in years past,Sierra-at-Tahoe expects an entertaining music line-up, interactive andeducational booths, and a rail jam competition to add to the excitement.
Boarding for Breast Cancer is a non-profit fundraising event, focused onyouth education and awareness. The purpose of the event is to educate youngwomen about breast cancer, the importance of early detection and thebenefits of good health practices through a series of action sports andmusic events.
A portion of all the day's lift ticket sales will be donated to breastcancer research, awareness and education. Also, attendees are invited toobtain pledges to raise money for the cause. Pledge forms are available at
, as well as select South Lake Tahoe locations. Topfund-raisers will receive great prizes donated by Sierra-at-Tahoe. Over thepast 7 years, Sierra-at-Tahoe has helped raise more than $600,000 for breastcancer research and education.
Guests can stop by the health fair in the base area to gather information,view the displays and demonstrations and listen to educated speakers.Female-specific gear and apparel sponsors will be selling merchandise at thevendor fair area, including Burton Snowboards, OP Girls Learn to Ride,Sessions, 686, SnowBunny Snowboards and Beloved Apparel. Half of theproceeds from all vendor's sales will be donated to Boarding for BreastCancer.
One of the main attractions of this event is the music festival. Thisseason should prove to be no exception. All bands booked for this event areeither all-female or feature female vocalists and include Shoshonah Beck,Milka, Finding Stella, Mudbath and Simon Stinger. These bands will rock theslopes of Sierra-at-Tahoe from 11 a.m. to 5 p.m.
The party will continue at Stone St. inside Caesars Tahoe from 7 p.m. to 9p.m. with live music from the Boarding for Breast Cancer bands, happy hourand food specials, a pool tournament, darts and shuffleboard for $1 and amale auction. All proceeds will be donated to Boarding for Breast Cancer.After the Stone St. party, Blues Traveler will rock the stage at Caesars.
There is no cost to attend the Boarding for Breast Cancer event; however, alift ticket or season pass is required to get on the mountain. There is noentry fee required to enter the Rail Jam competition.Those seeking further information on this event can contact Sierra-at-Tahoeat (530) 659-7453 or log onto www.SierraAtTahoe.com.