Skida Launches New Line Inspired by Skiing Nostalgia
Company founder Corinne Prevot finds inspiration in her late aunt’s pioneering spirit.
founder
The Truth: Shane McConkey
Shane McConkeymastered everything from racing to skiercross to moguls, and he brought it all together to create his own brand of big mountain skiing. Here are his thoughts on ski-BASEing, newschoolers, and bro-brahing.