Trew Gear

Big-deal outerwear companies collaborate to design backcountry-oriented bibs and jackets.

What happens when three kids from Michigan start a ski apparel company?

Tripp Frey and twin brothers John and Chris Pew grew up skiing and snowboarding together on garbage-mound mountains just outside of Grand Rapids, Michigan. Though life often took them in separate directions, they’ve recently found each other back in the snow.